Industry Technology News
Chevy to Experiment with Social Media -- March 10, 2010
DETROIT — Starting on Friday, Chevrolet executives plan to launch three social-media applications at South by Southwest, a well-known interactive music and film conference and festival in Austin, Texas. They hope the strategy serves as a way ... [ Full Story ]
HomeNet's Latest Enhancement Gives Dealers More Options with Videos -- March 10, 2010
WEST CHESTER, Pa. — HomeNet recently revealed a new enhancement to its Video Online Marketing suite. Dealers now can take their live video ads for their vehicle inventory and create ... [ Full Story ]
Graham Outlines IARA's Future Goals -- March 05, 2010
MOUNT LAUREL, N.J. — During the summer of last year, Bob Graham, ARI's director of vehicle remarketing, was inducted as president of the International Automotive Remarketers Alliance. During his two-year term, Graham plans to ... [ Full Story ]
Polk Offers New Solution to Sharpen Dealer Marketing Lists -- March 03, 2010
SOUTHFIELD, Mich. — R. L. Polk & Co. rolled out a new Web-based system on Wednesday meant to aid dealers and direct marketing agencies when ordering lists for use in vehicle sales and service campaigns. Company officials hailed Automotive Lists Online as a system that can ... [ Full Story ]
Edmunds.com Offers $1 Million to Solve Unintended Acceleration Problems -- March 03, 2010
SANTA MONICA, Calif. — Edmunds.com is prepared to give $1 million to whoever can crack the mystery of unintended acceleration in recalled Toyota vehicles. The site announced preliminary plans this week to ... [ Full Story ]
Deloitte Assigns Giffi New Responsibility -- February 24, 2010
NEW YORK — Deloitte has moved one of its longtime executives Craig Giffi into a new position. Giffi now will be the leader of the company's ... [ Full Story ]