Groupe PSA is getting into the peer-to-peer used-car sales with the launch of Carventura.com.

This development not only broadens the company’s used-car presence, but aligns with its Push to Pass plan, a tenet of which includes “digital transformation.”

The Carventura site aims to add some security for both buyers and sellers in a market that PSA called France’s biggest “but also its least secure,” that being the peer-to-peer used-car market.

Carventura aims to accomplish this through:

• The Carventura Advisor piece that offers a market value appraisal of a vehicle, basing this off a benchmark vehicle and a rating.
• An independent, 200-point inspection, including a full road test.
• A 100-percent online anti-fraud solution designed to secure buyer/seller identity and payment
• Six-month mechanical breakdown warranty
• Paperwork management, delivery in metropolitan France and a car-seeker tool. The latter helps customers find vehicles based on their needs.

“Groupe PSA is continuing its offensive in the used-car market with the creation of Carventura.com, which will help meet the needs of new customers,” said Marc Lechantre, vice president of Groupe PSA’s used-car business unit, in a news release.

“Our strategy is to support all customers in their car-related mobility project, through our brand networks, multi-brand e-commerce platforms and now peer-to-peer marketplaces,” he said.

In addition to the Peugeot, Citroën, DS, Opel and Vauxhall car brands, Groupe PSA includes a Free2Move brand that includes various mobility and smart services under its Free2Move brand. It says it aims to, “become a great carmaker and the preferred mobility provider.”

Group PSA said Carventura will provide services like vehicle trade-ins, financing, insurance, maintenance and reconditioning in coming months.

Frédéric Lecroart, chairman of Carventura.com, said: “Carventura.com is a young, agile and rigorous start-up with an unrivaled offering.Carventura.com is the only platform in the world to provide such a wide range of personalized services for buying and selling used cars in total security and at the best price. Customer satisfaction is guaranteed.”