WASHINGTON, D.C. -

Penske Automotive Group announced Wednesday it has donated $913,000 to the organization Paralyzed Veterans of America.

As a corporate partner of the Veteran’s organization, the funds were raised through Penske’s “Service Matters” campaign, which gives customers the option to make a donation when they’ve had their vehicles serviced at a Penske Automotive Group Dealership.

All funds will go toward supporting Paralyzed Veterans’ programs and services, such as benefits assistance, employment counseling and adaptive sports programs — all of which are provided free of charge to veterans and their families.

“We cannot thank Penske Automotive Group enough for this significant contribution. It will undoubtedly have a direct, positive impact on the veterans we serve,” said Al Kovach Jr., national president of Paralyzed Veterans.

“Penske’s generous support plays a vital part in our organization’s ability to continue serving our nation’s veterans, and to ensure those veterans have access to programs and services to help them recover and rebuild their lives after serious injuries,” he continued.

Last year, Penske dealerships invited customers to donate $1 or more toward its service campaign after having their vehicles serviced. And to multiply the impact of these contributions, Penske then matched each donations, up to a total contribution of $500,000.

“It’s an honor for Penske to be part of this fundraising effort,” said Robert H. Kurnick, Jr., Penske Automotive Group president. “We thank our customers and Penske employees for embracing the ‘Service Matters' campaign and the importance of the work performed by Paralyzed Veterans of America. We are thrilled to extend our partnership for another year to help make a difference in the lives of our veterans and their families.”

To learn more about the “Service Matters” campaign, see pva.org/PAGServes.