NEW YORK -

automotiveMastermind, a company that implements cloud-based technology, announced on Thursday that Toyota is the ninth brand to join its platform as a partner.

Toyota dealerships throughout the country will now have access to the company’s predictive analytics and marketing automation software that provides sales teams with key insights and valuable information on its top prospects.

“This opens up a new opportunity for us to communicate with millions of existing Toyota customers to improve sales and retention for their brand,” said automotiveMastermind vice president of sales and marketing Andrew Gillman in a press release. “Our behavior prediction technology shows dealers what customers they should be contacting and marketing to in order to increase sales in the fastest, most efficient way.

“We have seen our dealer partners experience significant increases in sales as well as growth in customer retention immediately upon implementing our technology.”

automotiveMastermind analyses DMS data along with more than 1,000 data points from external sources to generate information that is delivered directly to sales team’s desktops.

The company is also currently working with Acura, Audi, BMW, Cadillac, Honda, Lexus, Mercedes-Benz and MINI.

“Toyota is always on the cutting edge of technology and innovation; designing and building vehicles that consistently exceed expectations. The reveal of the redesigned subcompact crossover SUV, the CH-R, is one example; with Toyota’s focus on a growing and competitive vehicle class, our technology can help dealers identify the rapidly changing consumer behavior toward crossover SUVs,” said automotiveMastermind co-chief executive officer and founder Marco Schnabl.

“We have experienced tremendous success with Toyota’s sister brand, Lexus, just one month after a successful pilot program, we secured about 20 percent of all Lexus dealerships. We are looking forward to providing the Toyota sales teams with relevant insights about their customers, helping transform their existing sales process and ultimately closing more sales.”