Dominion Dealer Solutions’ inventory management and lot services division, Dealer Specialties, has recently been certified in General Motors’ new Dealer Vehicle Inventory Management program (DVIM) and is now eligible for iMR Turnkey reimbursement.

The GM DVIM program offers GM dealers both enhanced vehicle merchandising, improved sales leads and eliminates the need to acquire GM inventory data separately, according to Dominion Dealer.

“The GM DVIM program takes advantage of direct integration with Dealer Specialties to eliminate traditional DMS polling, enable inventory image enhancement and improve marketing content,” Dominion Dealer Solutions OEM partnerships director Ryan Kelly explained in a news release.

Dominion Dealer Specialties joins other vehicle inventory management providers eligible for iMR reimbursement under the GM DVIM program.

“This makes GM dealers more competitive and improves the consumer experience at GM shopping sites like Shop Click Drive, Certified Pre-owned and brand sites,” Kelly added.

Currently, Dominion's inventory management and lot services division also has an extensive syndication network on third-party online portals available to GM dealers via the DVIM program.

Dealers can select from the Dealer Specialties suite of three inventory management and merchandising solutions.

Solutions include the Inventory Management Solution, Lot Services (Photography) and Lot Services (Video).

The Inventory Management Solution features both automatic feed syndication and data collection. And the Lot Services solutions offer high-resolution photography for new and used vehicles, customized window labels and graphics, inventory videos for web or landing pages and in-depth video reporting.

For more information about Dominion's Dealer Specialties inventory management offerings, visit inventoryGM.com.