CARMEL, Ind. -

TradeRev, a mobile app and provider of a vehicle appraisal and auctioning system for dealers, announced on Monday the company has launched its operations in the Northeast region of the United States with employees on the ground in Boston as well as Connecticut, Rhode Island, New Hampshire and Maine.

In making the announcement, TradeRev executive vice president Keith Crerar said, “Since we launched our aggressive expansion into the United States, getting boots-on-the-ground in this key automotive region has been a major focus.

“Launching in the Northeast gives us the opportunity to reach a new market of dealers and introduce them to our ground-breaking solution that will ultimately change the way they do business,” Crerar added.

TradeRev is planning to fill 10 market sales manager positions in the Northeast region. Hiring is currently in play and will continue until all positions are filled.

TradeRev is designed to harness the power of digital technology to enable dealers to launch live, real-time, one-hour auctions, while empowering buyers to purchase vehicles from wherever they are, from the palm of their hand, and featuring a daily sale at 3 p.m.

The company believes this technology has revolutionized the remarketing process, making it more productive and profitable for dealers, allowing them to close more new deals, minimize risks during the trade-in process and sell vehicles quickly, all at a reduced expense.

To learn more about TradeRev, go to traderev.com.