ATLANTA -

Cox Automotive announced Tuesday that it has promoted Zach Hallowell to vice president of Manheim Digital Marketplace and RMS Automotive, and expanded the role of Derek Hansen as vice president of offsite solutions.

Hallowell has extensive experience in the global wholesale automotive industry, which includes over 15 years spent developing and evolving SaaS platforms to support wholesale automotive processes.

Prior to his new role, Hallowell was responsible for directing and coordinating the global activities of RMS as general manager. RMS celebrated a significant milestone last year when it reached the 400,000th vehicle being transacted on its platform, according to Cox Automotive.

Prior to joining RMS in 2015, Hallowell held several senior leadership roles at OPENLANE and also served as vice president of product management for ADESA.

“As we grow and scale our digital marketplaces, we continue to put the right people in the right roles to best serve our clients’ needs for omni-channel buying and selling,” Manheim Digital Marketplace and RMS Automotive president Nick Peluso said in a news release announcing Hallowell's promotion. “I am pleased to promote Zach to this leadership role. His vast remarketing experience and creativity is exactly what we need to drive the evolution of our technology platform and services.”

In addition to RMS Automotive and its global business, in his new role, Hallowell will direct the overall domestic and global operational activities for OVE, Manheim.com, Simulcast and OEM-specific marketplaces.

Hallowell will be responsible for ensuring efficiency and productivity while coordinating with Manheim’s physical and mobile auction leadership teams.

Additionally, Hallowell will also work closely with Hansen, whose responsibility now includes all digital and mobile offsite solutions.

Hansen has been responsible for Manheim’s digital operations as vice president of digital inventory solutions since taking on the role in 2016.

In his newly expanded role, all digital and mobile offsite solutions including OVE, Bid Lot and Mobile offerings are now organized under him.

The change provides consistency and further strengthens Manheim’s overall dealer offsite and omni-channel strategies, Cox Automotive said.

Hansen will work with Hallowell regarding all key decisions involving the OVE.com and Manhem.com marketplaces.

Hansen joined Cox Automotive in 2015 as senior director of strategic planning, and also previously served in roles with Bain & Company, Deloitte Consulting and Intel Corp.