Florida-based Ed Morse Automotive Group has spread its reach to Texas and acquired dealerships in Dallas from Roundtree Automotive Group.
These new dealerships are:
- Freedom Chevrolet by Ed Morse, located at 8008 Marvin D Love Freeway
- Freedom Buick GMC by Ed Morse, located at 3837 W. Wheatland Road
- Freedom Chrysler Dodge Jeep Ram by Ed Morse, located at 815 E. Camp Wisdom Road.
“It’s tremendously exciting to be expanding outside of Florida, which has been our home for over 70 years. Dallas is a market that we’ve coveted for a long time and look forward to establishing our trusted family name in such an important region,” Teddy Morse, chairman and chief executive officer of Ed Morse Automotive Group, said in a news release.
The Ed Morse Automotive Group has been in the automotive business since 1946 and is headquartered in Delray Beach, Fla. It has been family owned for more than 70 years. The acquisition will add more than 260 employees to its 900-plus employee base, growing its locations to 16 dealership locations, 22 franchises and 13 automotive brands.
“Dallas is a great car market, and these dealerships were well run,” Morse said. “We are looking not only to continue these dealerships’ history of great deals and outstanding customer service, but to make significant capital improvements. We also look forward to supporting the local community with job growth and giving back to local non-profits.”