Our guest today is Brian Geitner, the president of Cox Automotive Media Solutions. That group, of course, includes the Autotrader, Kelley Blue Book and Dealer.com brands.
In a late-September interview at Cox Enterprises in Atlanta, Joe and Brian talk about how the "Big 3" brands in the group use advanced analytic tools. Plus, we dive into their improvements in search capabilities, the 20th anniversary of Autotrader and more.
Check out the conversation below.
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