ADESA revealed today it has made a few changes within the reporting structure for a few “key” personnel in an effort to better serve its dealer customers.
Now, the company’s e-business department, customer relationship management team and inside sales division will report directly to Tim Zierden, senior vice president of dealer sales and services.
Commenting on the news, ADESA president and chief executive officer Tom Caruso, said, “This alignment further supports our commitment of providing the best customer service experience for our dealer customers, both in-lane and online.
“Tim’s strong background in technology and proven track record with dealers make him a natural fit to oversee ADESA.com and our customer support teams,” he added.
ADESA also touched on its investments in online platforms in the recent years — such as OPENLANE, ADESA DealerBlock, ADESA LiveBlock and more.
Zierden expressed how in his new leadership role he will continue to focus on product development, both in-lane and online.
“Our investments in technology have allowed us to make significant progress in the tools we are now able to provide to our dealer customers,” said Zierden. “I look forward to all of our teams working together, and I am excited by this opportunity to lead ADESA’s continued focus on ADESA.com and ongoing product development to further enhance the overall customer experience.”