ATLANTA -

Amid the NAAA Convention during Used Car Week in Scottsdale, Ariz., DealShield announced its purchase protection solution will now be available for dealers and buyers at Lake Charles Auto Auction. 

The Lake Charles, La., facility marks DealShield’s 40th independent auction. DealShield’s DS360 Guarantee, which helps dealers protect their purchases and return vehicles for any reason, will be available at the auction location this month, bringing the total number of auctions for the DealShield network to 115. 

“We are excited to be able to offer DealShield to our clients as we know so many of our clients will take advantage of this incredible service,” said Matt Pedersen, owner of Lake Charles Auto Auction. “At LCAA we strive to provide unmatched customer service along with keeping up to date on the latest and greatest auto auction products, so teaming up with DealShield is just another avenue for us to enable our clients to ‘discover the difference.’”

So, how does it work, and what does it mean for dealers buying at Lake Charles Auto Auction? According to DealShield, with the DS360 Guarantee, dealers can purchase a vehicle at a participating operating location in-lane or online via Simulcast or OVE. And if it doesn’t suit their needs or meet their expectatinos, they can return it to any location in the DealShield network for a full refund of the vehicle purchase price and buy fee. There is no arbitration required. 

Dealers can opt in for a 21-day guarantee, or upgrade to the 30-day program. The company explained DS360 subscribers can also extend their protection window further when they transport their purchases with Ready Logistics through a partnership solution called “Ready. Set. Pause.” This allows dealers to “stop the clock” on their days of coverage while a vehicle is in transit. 

In the more than six years since it launched, over 1.4 million vehicles with $20 billion in vehicle value have been guaranteed by DealShield.  

“Since 2012, dealers have told us countless times how DealShield has helped them grow their businesses by giving them more confidence in their wholesale purchases,” said Stu Dressler, associate vice president of assurance at Cox Automotive. “We’re excited to broaden our network of independent auction partners and further our mission to cover transactions anywhere dealers buy.”

In other recent news from the company, in late October, DealShield announced it integrated with the EDGE AuctionOS platform from remarketing technology provider Auction Edge.

This means that more than 100 independent auction partners of Auction Edge can now tap into the services of DealShield.