Enterprise Holdings has expanded its rental portfolio, announcing Friday morning that it has acquired Triangle Rent A Car.

The purchase of the Raleigh, N.C.-based company includes the Triangle brand, locations, websites and a majority of its fleet, including its van and truck rental business.

The 29 branch offices that Triangle Rent A Car has throughout Georgia, North Carolina, South Carolina and Virginia are immediately transitioning to one of the Enterprise Holdings’ brand locations.

Enterprise says it is aiming to retain the roughly 300 full- and part-time employees of Triangle.

“Triangle Rent A Car’s reputation for taking excellent care of its customers closely aligns with Enterprise’s commitment to superior customer service,” said Brice Adamson, senior vice president at Enterprise Holdings. “This acquisition is an opportunity to provide even better service to our customers in the Southeast, where the demand for reliable, cost-effective transportation solutions continues to grow.”

“As family-owned companies, Enterprise Holdings and Triangle Rent A Car share many of the same values, including our customer service philosophies,” said Frank Colonna, president of Triangle Rent A Car. “Given Enterprise’s vast resources and strong focus on putting the customer first, I’m confident that our loyal customers, employees and business partners are in good hands with Enterprise.”