Whether your customers are recent college graduates or shoppers looking for a luxury car without the new price tag — certified pre-owned vehicles might be a good fit.

Analysts pointed out a group of vehicles you may want to keep in mind when marketing to these audiences this week, the majority of which were CPO models.

Kelley Blue Book has released a list of the 10 best CPO luxury cars under $30,000, while Autotrader targeted another audience with its list of vehicles perfect for college graduates.

Interestingly, though one might think college graduates saddled with student loans might be searching for the lowest possible price, Autotrader said that’s not always the case as desirable technology features and stylistic appeal often trump budget with this young audience.

"Any time someone goes through a major life change, such as graduating college, they need to determine if their current ride makes sense for their lifestyle, from both a financial and functional perspective," said Brian Moody, site editor for Autotrader. "For example, while that hand-me-down SUV from your parents was nice when you turned 16, you may want to opt for a safer, more fuel-efficient car as you transition into the working world."

Autotrader said now might be the great time for these college graduates to make it into the dealership as automakers are pushing out affordable models “that are fun, fuel-efficient and thoughtfully designed.”

Below is Autotrader’s top picks for models that might be top-of-mind for graduates, three of which are CPO vehicles:

• 2015 Buick Encore
• 2015 Chevrolet Trax
• 2015 Honda Fit
• 2015 Nissan Versa Note
• 2015 Mazda3
• 2015 Jeep Renegade
• 2015 FIAT 500
• CPO Toyota Camry
• CPO Ford Fusion
• CPO Lexus IS

And for those with a bit more of a budget, or for a college graduate looking for a luxury vehicle to kick off into the “real world”, Kelley Blue Book offered a list of the top 10 best CPO luxury cars under $30,000.

KBB analysts asserted now with most CPO options at their disposal, shoppers don’t have to decide between buying a new Ford or spending similar money on a used BMW or Lexus — in other words, CPO vehicles are making it easier for many consumers to turn to the luxury market.

The list of CPO 2012 model-year luxury cars from KBB includes:

• Volvo S80
• Infiniti EX
• Mercedes-Benz GLK-Class
• BMW X3
• Infiniti G
• Cadillac CTS
• Acura TL
• Audi A5
• Lexus ES
• BMW 3 Series