CLERMONT, Fla. -

On Tuesday, DealerStar announced it upgraded its dealer management system (DMS), which now provides dealerships more access to vital information regarding their vehicles through myCarfax Service Shop tools.

Today, dealers using the DealerStar DMS can join the myCarfax Service Shop program for free resources such as Carfax Service History Check and Carfax QuickVIN.

“DealerStar DMS is focused on increasing profits for our dealers,” said Sandi Jerome, president of DealerStar DMS. “Creating a tight integration with myCarfax at no charge to our dealers helps them streamline their operations and boost their revenues. The enhanced DealerStar DMS delivers more value to our users without any added expense.”

The DMS provider said the Carfax Service History Check allows service technicians to make more valuable recommendations in regards to vehicle maintenance and Carfax QuickVIN helps with ordering parts easily.

Dealers can also register their customers for the myCarfax.com vehicle maintenance service at no cost. Customers signed up will receive alerts to their mobile device from the myCarfax.com app or computer informing them when their vehicle is due for a recommended maintenance visit.

“The key to repeat sales and profitability is getting our customers back into the shop on a regular basis,” said Ryan Pierson, owner of Crossway Auto Center. “Having access to the myCarfax tools through DealerStar and getting customers signed up with myCarfax.com is definitely helping increase loyalty. Plus, our customers love the myCarfax.com app!”