The relatively new Momentum Auto Group recently announced the appointment of its new chief operating officer.

Bringing nearly 33 years of experience to the role is George Athan, who is now responsible for directing future business management and revenue growth as well as acquisition strategies to grow and develop future opportunities.

Athan's background includes time with AutoNation, as well as DCH Auto Group and ELEAD1ONE.

Athan’s further responsibilities now include establishing strategic business goals, increasing targeted performance, as well as cultivate manufacturer and financial partner relationships.

“I couldn’t be more pleased that George Athan has joined our team,” said Rahim Hassanally, the group’s president. “George has the national-level experience and knowledge to help take Momentum Auto Group to the next level. As we continue to build on what we have already achieved in nine years, George and the executive team will provide the stability and efficiencies that our operations and customers deserve.”

Athan also commented that he is excited to join the “progressive” team at Momentum.

“Momentum is postured to take advantage of growth opportunities and I look forward to being a part of that growth and continue our ‘Momentum.’”

For more information on the auto group, visit its site here.