ALEXANDRIA, Va. -

The American International Automobile Dealers Association is offering two opportunities to listen to a free webinar to explain how a vehicle that’s been in an accident can be just as valuable in inventory as any other unit.

Coming up on Oct. 20, AIADA’s AutoTalk Series presents an abbreviated 20-minute version of the award-winning presentation on maximizing used-car department opportunities with Bob Grill, senior trainer at Carfax.

AIADA officials asked, "Can an accident actually add value to a vehicle? If the customer is comfortable with the accident, why isn’t your used-car department?

“At the end of the day, there is always a right buyer for every car,” they continued. “Listen to Bob Grill address these issues and more regarding used vehicle sales opportunities and increased profits.”

Grill has held various senior management positions at one of the country’s largest publicly traded dealer groups, and has been involved with the launch and execution of several highly successful national used-car programs. Grill will share his knowledge and experience with enhancing the profitability of your used-car department by leveraging all used vehicle opportunities.

“Have your used- and new-car managers join us for this 20-minute session that is sure to increase your bottom line,” AIADA said.

There are two opportunities for dealerships to watch the free webinar on Oct. 20. For the session beginning at 10 a.m. ET, register here. For the session beginning at 4 p.m. ET, register here.