Texas-based defi SOLUTIONS announced chief executive officer and founder Stephanie Alsbrooks was selected as one of the Dallas Business Journal’s 40 Under 40 honorees for 2014.

The Dallas Business Journal judges received and reviewed 242 nominations to select this year’s annual list of 40 Under 40 business professionals.

“With 18 years of experience working on the lending side, Stephanie was determined to provide auto lenders with the advanced lending technology they needed,” said Marcus Bratton, chief technology officer of defi SOLUTIONS.

“This honor is well-deserved, as in less than a year, Stephanie created a team of auto finance and technology experts and delivered a flexible, industry-leading solution for auto lenders of all sizes,” Bratton continued.

Led by Alsbrooks, defi SOLUTIONS created a loan origination system that can meet the complex requirements of large financial lending institutions but is also quick to deploy, scalable and affordable for the small to medium sized auto lender.

With defi SOLUTIONS, lenders have the ability to configure and manage the lending process from end-to-end which can allow lenders to focus on their customers rather than hassle with technology.

Along with Alsbrooks’ honor, the company also has been selected to demonstrate its loan origination system at FinovateSpring 2014, an invitation-only showcase of the latest in financial and banking technology innovations.

Alsbrooks and developer and QA automation specialist Chris Holt will be representing the company at the two-day event to be held on April 29 and 30 in San Jose, Calif. Alsbrooks and Holt will be sharing the seven-minute live demo spotlight. They plan to speak about how defi SOLUTIONS LOS has given control to lenders allowing them to focus on their customers instead of managing complex technology.

“We are excited that defi SOLUTIONS will be demoing their innovative LOS platform at FinovateSpring 2014. Auto lending is a market space that desperately needs new innovative solutions,” said Eric Mattson, chief executive officer of Finovate.

Alsbrooks added, “After working more than 16 years on the lending side of the business, I was determined to create a loan origination system that gave auto finance companies the control they needed to respond with agility to changing market conditions.