One of the lead sponsors of Used Car Week’s Re3 Conference — Digital Recognition Network (DRN) — launched its completely revamped corporate website on Friday morning.

DRN chief executive officer Chris Metaxas described the move as part of the company’s expanding role as a big data provider. Metaxas emphasized the new site puts the focus on the key industries of financial services, auto recovery and insurance, illustrating DRN’s solutions and value to new and existing clients.

“While we continue to invest in our core clients, we have seen a huge demand to use our data in new ways,” Metaxas said. “The new website tells a more complete story of how our data can be used to solve problems and generate revenue in emerging markets and industries.

“And, we recognize the need for a responsive site that can be viewed seamlessly on all mobile devices and PCs,” he continued. “We plan on further expanding the site as our solutions and markets evolve.”

DRN’s website is an extension of what Metaxas highlighted during his presentation at the Re3 Conference this past November in Las Vegas.

Metaxas explained how DRN contends there is a “new” Re3: revenue, risk reduction and returns, stressing how the company’s insights and solutions can put the focus on what finance companies really want such as strengthening underwriting and maintaining portfolio stability.

The company’s new website can be found at www.drndata.com.