It’s a new year, and FICO is hopeful 2018 will be filled with new customers coming into company portfolios.
In an effort to help institutions communicate with this new batch of contract holders, FICO is hosting a free educational webinar focused on sharing best practices in using automated communications throughout the auto finance customer lifecycle.
“New auto finance customers represent a tremendous opportunity,” FICO webinar organizers said.
“For banks, they represent an opportunity to establish new, multi-product relationships,” they continued. “For captive auto finance companies, they represent an opportunity to establish and/or strengthen that consumer’s affinity for their brand.
“But capitalizing on this opportunity requires a sophisticated, analytically-driven approach to communicating with new customers in order to establish profitable, long-term relationships,” organizers went on to say.
In this webinar set for 1 p.m. EST on Jan. 25, FICO plans to share best practices for applying automated, multi-channel communication capabilities to key, relationship-building moments across the auto lending lifecycle.
FICO highlighted attendees will learn:
• Strategies for driving engagement and establishing communication preferences during the customer onboarding process.
• Consumer preferences and best practices for pre-delinquency and early-stage collections communication with self-service options.
• New approaches for applying analytics, throughout the lifecycle, to improve customer interactions and lower operational expenses.
The webinar will be orchestrated by A.J. Travagline, who is a senior consultant at FICO.
Travagline has more than 25 years of retail banking experience, most recently as head of collections for EnterCard. In this role, he defined EnterCard’s customer-centric approach, which saw collections as an opportunity to build a stronger bond with customers. He focused on combining technology with customer insight to meet and exceed customer expectations.
Prior to joining EnterCard, Travagline led collection operations at FirstUSA and BarclayCard US and, before that, he led contact center operations for leading financial institutions such as MBNA America, ING Direct and HSBC.