ATLANTA -

This week, FactorTrust announced the hiring of Paul Bunting as chief information officer as the company accelerates its efforts around analytics and product development.

The company indicated Bunting will oversee all IT and infrastructure, security, analytics and product development efforts at FactorTrust.

Bunting brings more than 20 years of experience in the financial services industry, including banking, risk, fraud and public records. He worked for Equifax for nearly 10 years, fulfilling various roles within the credit reporting agency, including vice president of international data and analytics during which he focused on developing credit products for the underbanked.

In his most recent role, Bunting served as business development leader for Cignifi, a big data platform that develops credit risk and marketing analytics through the use of mobile phone data. While working for the company, Bunting created an abundant sales pipeline through assembling and repackaging the company’s proprietary analytical tools, models and data management technology with a focus on expanding products that promote financial inclusion for underbanked and near-prime consumers.

Additionally, Bunting founded Pretrieve, a public record search engine company, in 2003. The company was so successful, it was sold in two parts to Acxiom and Intelius just two years later.

“Paul is an accomplished executive who is well-versed not only in IT, but also data, analytics, product development and operations,” FactorTrust chief executive officer Greg Rable said. “Additionally, Paul’s expertise on underbanked consumers makes him the ideal candidate for leading our offerings for Credit Climbers, consumers with credit scores below 700 making a concerted effort to improve their financial standing.”