GWC Warranty launches 2 new products

WILKES-BARRE, Pa. - 

GWC Warranty bolstered its offerings of vehicle service contracts and related finance and insurance products by recently introducing a new 5-year, 100,000-mile used model coverage term length and a Service Lane product.

Based on input from dealers across the country, GWC Warranty highlighted the new 5-year, 100,000-mile coverage term is available on select used vehicle protection plans can provide the same coverage that has helped protect more than 1.5 million drivers since 1995 at a new, longer term length.

Service Lane is a new addition to the GWC product suite. Specially designed for dealers with on-site service facilities, the new Service Lane product can allows dealer to sell GWC service contracts directly from their service facility.

“At GWC Warranty, we pride ourselves on providing the products, service, technology and training to help dealers sell more cars,” GWC chief executive officer and president Rob Glander said.

“We know the needs of automotive dealers nationwide are constantly evolving, and these new additions demonstrate our commitment to providing a product set that meets the ever-changing needs of our dealer partners and their customers,” Glander continued.

In the past 15 months, GWC Warranty has completely revamped its product offering to better meet the ever-changing demands of dealers.

In July of last year, the company announced changes to its core products. The improved products were built to better serve a greater variety of drivers’ budgets and coverage needs.

At the same time, GWC also introduced its own certified pre-owned program to help dealers sell more vehicles by taking advantage of an industry trend proven to sell units for $700 more per unit and move inventory 12 days faster.

To learn more about the complete GWC product suite, visit www.gwcwarranty.com/products.

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