WAYNE, Pa. -

A new white paper from MaximTrak Technologies is geared to lead dealers into the present and future potential of digital F&I platforms for improving F&I profitability and customer satisfaction.

This new report highlighted recent results of dealers using digital technologies to boost per-vehicle retailed (PVR) and aftermarket-product penetration. Across a study of 270 dealers and 1.5 million transactions, PVR increased by $538 per deal along with service contract penetration lifts of 52 percent per deal. 

“The digital revolution has influenced F&I best practices for more than a decade, led by digital cutting-edge e-menu technology. Today the industry is being driven by multichannel, high-touch, visual tools that integrate with the industry, use predictive technology, are easy to use, and engage consumers proactively in the F&I experience,” said Jim Maxim Jr., president, MaximTrak Technologies.

“Every dealership I talk to wants new opportunities to maximize F&I profitability. Those dealerships that embrace the right technology experience better results…more than they thought possible. Profitability is not elusive…it is a choice,” Maxim says.

Go here to download this report.

This white paper also details MAXIMTRAK FLITE, a digital platform that combines touchscreen tablet technology and a unique “smart survey” with MaximTrak’s fully integrated, compliant and comprehensive system. It is designed to put the F&I customer in control in a whole new way.

With FLITE, a buyer’s entire buying process is enhanced and streamlined with interactive videos, surveys, product recommendations, package building and more. With the flick of a finger, customers are guided through a consistent, frictionless and enjoyable sales experience transforming the vehicle delivery process and driving dealer profitability.

To learn more and for a personal demonstration, call (800) 282-6308 or email sales@maximtrak.com.