ALEXANDRIA, Va. -

AIADA announced Monday that through a new partnership with AutoAlert, its automobile franchise members now have access to the company’s data-mining and communication platforms.

Using patented algorithms, AutoAlert's data-mining and communication solutions can help dealers make strategic business decisions based on results.

"AutoAlert has been a great partner of Hitchcock Automotive organizations for years now, and we are honored to have them partner with AIADA," Howard Hakes, AIADA vice chairman and president of Hitchcock Automotive said in a news release.

AutoAlert's technology is designed to help dealers create high-quality sales opportunities, increased gross margin and improve customer retention.

The company’s solutions include AlertMiner and PandoConnect for data mining, One-to-One Intelligent Marketing for marketing, PandoSocial for social media and Pando for internal communication and processes.

"We couldn't be happier to provide software solutions for AIADA dealer members," AutoAlert chief executive officer Mike Dullea said. "Our tried and proven methods lead to opportunities that increase gross margin, convert more often and build customer relationships. We're excited to help them succeed."