AutoAlert, a data-mining and sales-lead generation platform, has hired Meg Stapleton as senior vice president of strategy and execution.

Stapleton will be responsible for overseeing AutoAlert’s large-scale company initiatives, new-product deployment and OEM partner solutions in addition to mergers, acquisitions and strategic organizational development.

Stapleton brings a wealth of experience in developing and maintaining emerging organizations and positioning companies for growth. She most recently founded Casery LLC, and previously held the positions of senior director of enterprise product planning and Cox Automotive, vice president of business development at AutoFeffet.com, and vice president of business strategy at VinSolutions.

In addition, she has launched medical device channel sales in Europe and the U.S., establishing all necessary offices and clearances.

As vice president of DevOps for an AI company, she implemented Lean process across development and customer service, helping to reduce ticket load, as well as writing some of the AI campaigns.

Stapleton has received several marketing accolades, including the Summit International Award for Marketing Effectiveness, Stevies Finalist for American Business Award, and B2B Marketing Campaign of the Year Finalist.  Her marketing experience also includes running a 50-plus person marketing and website design group at VinSolutions.

“As the company continues to grow, we seek out professionals with proven skill sets, as well as the drive and vision to help the company continue to expand on a global level,” Mike Dullea, chief executive officer of AutoAlert, said in a news release. “Meg fits the bill perfectly and will be able to create and execute in-depth strategies to positively impact AutoAlert’s position in the marketplace.”

Stapleton received a master’s degree from the University of Queensland and completed the Mini Master Project Management program at University of St. Thomas Opus School of Business.