IRVINE, Calif. -

Just about a week after naming a new executive vice president of business development, AutoGravity on Wednesday landed Hyundai Capital America as another provider on its shopping and financing platform.

Beginning in the state of California, financing through Hyundai Capital America is now accessible to AutoGravity users searching for financing for a Hyundai, Kia or Genesis.

“With the growing number of consumers embracing AutoGravity, as well as the seamless integration of AutoGravity with dealer process, we felt that this was the perfect opportunity to test the platform," said Ross Williams, president and chief executive officer at Hyundai Capital America, which does business as Hyundai Motor Finance, Kia Motors Finance and Genesis Finance.

Based in Irvine, Calif., AutoGravity uses proprietary technology to connect vehicle shoppers, finance companies and dealers through a modern digital marketplace. AutoGravity collaborates with leading banks and captives like Hyundai Capital America to empower its users with convenience, transparency and choice while sending ready-to-buy customers to the dealership.

“AutoGravity brings the car financing experience into the digital age where today's consumer wants to find it: in the palm of their hand,” said Andreas Hinrichs, founder and CEO of AutoGravity. “With the addition of Hyundai Capital America, we can offer our users even more finance choices, making that drive off the dealership lot even more rewarding.”

More than 700,000 consumers have downloaded the AutoGravity app since it launched in the summer of 2016. The AutoGravity platform is available across the United States.

Earlier, AutoGravity appointed Stuart Holmes as executive vice president of business development.

“With over a decade of leadership in the automotive finance industry, Stuart is a natural fit for our management team,” Hinrichs said. “He brings a wealth of experience developing strategic partnerships combined with strong overall business acumen. Stuart will accelerate our growth by building new partnerships to drive even more users to the AutoGravity platform.”

Prior to joining AutoGravity, Holmes served as co-founder and chief marketing and business development officer for SpringboardAuto.com where he was responsible for product design and building partnerships. 

Prior to SpringboardAuto.com, Holmes led business development at CarFinance Capital and spent more than eight years at Dealertrack Technologies. 

Under Holmes’ leadership, Dealertrack developed many of the key relationships that positioned the company as a leading indirect automotive finance platform, including partnerships with Hyundai Capital America, Mercedes-Benz Financial Services, Volvo Car Financial Services and American Honda Finance Corp., among others.

“The digital transformation of the auto finance industry is moving at the speed of light, and AutoGravity has positioned itself as a leader in the space. The opportunity to join the team and contribute to the growth and evolution of the industry is extremely exciting,” Holmes said.

“I look forward to helping the company change the way people buy and finance cars,” he added.