AutoSaver.com revealed its two newest active market appraisal tools on Monday, MarketVUE and TradeVUE, aimed at increasing conversion rates by offering price reassurance to customers.

The tools pull credible, third-party data from the dealer’s geographic area to provide real-time market data from all competing vehicles within a defined market along with the dealer’s inventory supply along with demand and pricing analysis. Enrollees in the MarketVUE program will be able to view other dealers’ stock and compare where its own prices fall within local averages.

“Our unique price reassurance program reduces sales negotiations and allows for a meeting of the minds between dealer and customer,” said Derek White, chief executive officer of AutoSaver.com. “We understand that most buyers require validation before they make a purchase. Why not provide that validation on the dealer’s own website, rather than risk losing the customer to another site that offers it?”

AutoSaver.com’s other tool, TradeVUE, provides an instant vehicle appraisal for customers on the dealer’s website. Customers can appraise their vehicle in three simple steps while AutoSaver.com compiles the information and sends it to the dealer to prepare for a follow up.

“Our TradeVUE is a great way for dealers to provide value to their website visitors while also collecting pertinent contact information within a low stress environment,” White said.

More information about these two products can be found on AutoSaver.com.