Under a definitive agreement announced Wednesday, Contact At Once will be acquired by digital engagement solutions provider LivePerson in a deal worth at least $65 million.

Here’s how the merger agreement shakes out: LivePerson is set to acquire all of Contact At Once’s outstanding equity interests. The aforementioned price tag would include about $43 million in cash plus $22 million in common stock.

Additionally, Contact At Once could receive as much as $5 million in contingent consideration, based on achieving certain financial, strategic and integration targets.

“We welcome CEO John Hanger and EVP Strategy Marc Hayes, their successful team of 170 employees and the company’s impressive roster of customers,” said LivePerson chief executive officer Robert LoCascio.  “CAO’s technology is unique because it enables for the routing and tracking of the chat from multiple websites directly to an individual business through a single user interface. 

“Their technology and vision align strongly to our core strategy of enabling a greater number of consumers to engage businesses in real-time from any digital channel, across any device,” he added. “With our combined customer bases and platform capabilities, we see a lot of opportunity for growth into new and existing verticals.”

Hanger, Contact At Once’s CEO, added: “We are excited about joining forces with LivePerson, a company that consistently demonstrates technology leadership in the arena of proactive consumer engagement, driven by a patented behavioral targeting engine.

“Our customers will benefit from LivePerson’s financial strength and commitment to innovation.  We also look forward to leveraging the synergies of our combined customer bases and capitalizing on the Company’s international infrastructure to expand overseas,” Hanger added.