WALTHAM, Mass. -

DealerRater.com broke its monthly record in August, reporting nearly 60,000 consumer review submissions to the site last month.

The total number of reviews for August, coming in at 59,814, represented a 69-percent increase over August 2014’s results.

“August was our biggest month ever for submitted reviews,” said Gary Tucker, the company’s chief executive officer. “The dramatic increase in reviews submitted to DealerRater.com reflects how consumers are embracing third-party reviews during the shopping process and sharing their experiences afterwards. DealerRater is meeting a consumer need, not unlike how Twitter and Facebook have shaped the way people share information with one another.”

According to the company, the sharp increase in submitted reviews is partly due to products like ReviewBuilder, which is part of its DealerRater Certified Dealer Program suite, and LotShot, a photo review application. DealerRater’s partnership with Autotrader also allows site visitors the ability to read and write DealerRater reviews.

The company also recently announced a partnership (coined as the Hyundai Advantage Program) between J.D. Power, DealerRater and Hyundai North America, that invites new Hyundai owners to review their dealer on the site. According to the company, the program has delivered its dealers a 366-percent increase in submitted reviews since January.

According to Tucker, every review is reviewed to be certain it’s been submitted by an actual person.

“Our reviews average more than 100 words, so people are telling a story that will help interested shoppers make a connection with a dealer and an employee at that dealership, and select the best dealership and salesperson for them,” Tucker said. “DealerRater.com specializes in one industry — automotive — making for an exceptional customer experience for those writing and reading reviews about car dealers. We recently surpassed 2 million reviews and expect to reach 3 million sometime next year.”

Going by DealerRater’s numbers, the site averages 2,000 reviews a day. For more information, visit the company’s site here.