BROOMFIELD, Colo. -

DealersLink, a provider of automotive systems integration and networking technology, announced that it has recently expanded its geographic reach after signing more than 100 new dealer members recently in Arkansas, Mississippi, Alabama, Georgia and Florida.

Among the new clients are the following dealerships:

—Susan Schein Automotive, Pelham, Ala.

—Greg Orr Cadillac, Hot Springs, Ark.

—Ross Ford Toyota, Wynne, Ark.

—Rhodes Chevrolet, Van Buren, Ark.

—Steve Jones Chrysler Dodge Jeep, Wynne, Ark.

DealersLink created the concept of a dealer-to-dealer vehicle marketplace in the United States, wherein its members pay only a monthly fee and never any per-unit buy or sell fees. The company also offers dealership tools such as a mobile VIN scanner, retail analytics, new-car pricing tool with OEM incentives, live market pricing, inventory management and photo management. 

Last year, DealersLink estimated it saved its customers more than $21 million collectively, including $8.8 million in auction fees, $7.6 million in reconditioning costs , and $5 million in lot-ready-time expenses.

From its base near Denver, the company has continued its expansion into the West Coast, Midwest and Southwest regions, and this development represents the latest step in an eventual nationwide rollout of DealersLink services.

“The South is a great market for used vehicles, and we are extremely pleased that dealers in this region will soon be realizing substantial savings from using our Marketplace and services,” DealersLink chief executive officer Mike Goicoechea said. “The fact that our company was founded by and for auto dealership veterans also seems to resonate with many of our new clients.