General Motors’ Factory Pre-Owned Collection service has gone live, the automaker announced Tuesday morning.

The company said more than 1,000 GM dealers say they will participate in the program, which offers U.S. consumers online access to an exclusive inventory of low-mileage former company-owned, off-lease and daily rental vehicles.

The inventory includes more than 40,000 vehicles, each of which has less than 37,000 miles and an extended factory bumper-to-bumper limited warranty.

To use the program, an online shopper first browses the inventory. Once the consumer has chosen the vehicle, he or she can then select a participating GM dealer and use the automaker’s Shop-Click-Drive program to reserve that car.

Finally, the shopper finalizes the purchase and takes delivery from that selected dealer.

The Factory Pre-Owned Collection was first announced Jan. 13.

“Our goal is to earn customers for life and we know many of them want to use the internet to save time and make the process of buying a used vehicle simpler and easier,” Steve Hill — vice president,  GM U.S. sales and service — said in Tuesday’s news release.  “The Factory Pre-Owned Collection extends our Shop-Click-Drive service and gives our dealers another way to attract new customers to their dealerships.”

Consumers can receive Carfax vehicle history reports for vehicles that are on the site. Other amenities include a three-day/150-mile exchange program, a three-month trial of the OnStar Guidance Plan and the Sirius/XM Satellite Radio All-Access Package, roadside assistance and courtesy transportation during the warranty period, and more.

Additionally, Kelley Blue Book has worked with the OEM to offer the KBB Fair Market Range to the program’s shoppers.

“Businesses today are focusing more and more on e-commerce and the auto industry is no exception, so it was a natural fit to work with GM to bring this valuable KBB.com tool to their dealers and consumers for pricing information,” Dan Ingle, KBB’s vice president of valuations, industry solutions and international, said in a news release from KBB. “At Kelley Blue Book, we are always looking for ways to improve the car shopping experience for consumers, and this new collaboration between KBB.com and GM will help buyers feel comfortable with the price of their used-car purchases.” 

Ingle added: “Based on the purchase habits of consumers today and the changing attitudes of consumers toward technology, auto retailers will need to continually evaluate how they attract and communicate with consumers.

“By selecting a dealer of their choice and using trusted Kelley Blue Book values, now consumers can buy a used car with confidence and ease," he went on to say.