Groupe PSA, owner of car brands Peugeot, Citroen and Opel, announced Wednesday that it has launched Free2Move, an app on which users can compare the location, characteristics and operating costs of available transportation options, in Seattle.
This is the company’s first U.S. market launch. The Free2Move app is currently available in France, Spain, Germany, the United Kingdom, Italy, Austria and Sweden.
“We’re pleased to announce today that we will begin our North American operations in Seattle,” Groupe PSA senior vice president of mobility Brigitte Courtehoux said in a news release. “As we begin to add more providers and roll out to new cities, Free2Move will enrich the lives of Americans who embrace innovative, non-traditional forms of transportation.”
With Free2Move, consumers can both schedule and instantly access various transportation options while on the go.
The smartphone-based mobility aggregation platform features offerings from companies like Car2Go, Zipcar and TravelCar.
“The decision to launch a service that helps people move around in the most efficient way underscores our commitment to the future of Groupe PSA,” said Larry Dominique, Groupe PSA North America president and chief executive officer.
“As mobility services evolve and innovate based on the way people think about and consume mobility, bringing Free2Move stateside provides us with a unique way to address consumer demands, as well as a flexible platform to roll out future products,” he explained.
In Seattle, Groupe PSA said the launch of Free2Move helps support the city’s recent efforts to develop efficient mobility in the area.
Bike-sharing services like Ofo Bike, Lime Bike and Spin Bike will be added to Free2Move over the next 60-days, according to the company.