COSTA MESA, Calif. -

Dealers now have an improved way of connecting with potential buyers in their market, as NADAguides has enhanced its Car Deals, Incentives and Rebates online research tool.

The solution now can provide consumers with a clear understanding of local car deals and identifying the deepest discounts available that very day in their neighborhood and surrounding areas. The tool uses the consumer’s ZIP code to locate regional and national vehicle incentives available within driving distance, determines the best deals available and provides a listing of dealerships.

If potential buyers can’t find what they want in the immediate area, dealers from farther way could reap the benefits.

NADAguides now can provide the ability to search regionally for the best incentives among 12 specific vehicle categories/types including coupe, sedan, truck, SUV, van, wagon, sport, hybrid, luxury, convertible, crossover or electric.

NADAguides director of product development Troy Snyder explained that providing consumers with all promotions across a vehicle category can allow them to compare different manufacturer incentives on similar vehicles, which may become a deciding factor in the vehicle they choose.

Furthermore, for the consumer with more specific search criteria, Snyder mentioned regional and national promotions can be researched by year, make and model.

Snyder added that the most up-to-date information on the market is available because NADAguides updates these details on a nightly basis. 

“Consumers have been utilizing our Car Deals, Incentives and Rebates research tool to help them find the best national deals for quite some time now,” Snyder said. “The regional enhancement our team has made to this tool allows users to find the deepest local incentives, which often differ from those on the national level. 

“Additionally, the ability to search by vehicle category is extremely helpful for those that are still trying to narrow their consideration set,” he continued. “A cash rebate, low percentage financing or other incentive may be the deciding factor for a consumer choosing between multiple car brands and models.” 

The Car Deals, Incentives and Rebates research tool can be found in the NADAguides Research Center.