Digital marketing software-as-a-service company Outsell announced Tuesday the results of its second quarter, highlighted by the company’s announcement of its customer engagement platform’s support for dealers of virtually all OEMs.

Its engagement solution, Outsell Fuel, was previously only available to dealers that represented a select set of manufacturers. After its expansion, Outsell reports that 20 percent of its bookings for the second quarter came due to the new offering.

Mike Wethington, the company’s chief executive officer, commented on his view of Outsell’s Q2.

“We are excited by the initial market response to the availability of Outsell Fuel for all brands,” Wethington said. “In a very short period of time we’ve built a significant sales pipeline, and anticipate that pipeline translating into accelerated growth over the coming quarters. As always, we’ll continue to invest in the development of new products and capabilities that help dealers better connect with their customers and improve sales.

“I am grateful for the honors and accolades that we continue to be awarded,” Wethington continued. “They’re a testament to the innovative work that we and our partners do every day, and the value we bring to the dealers and brands we serve.”

For more information on Outsell’s offerings, visit its site here.