NEWTON, Mass. -

String Automotive announced today the addition of several members to its Dealership Positioning System, the company’s dealership intelligence platform.

The new members include Moore and Scarry Advertising, Pinnacle Advertising & Marketing Group, and Omni Advertising.

String’s DPS assists members of its partner program to link up to better serve dealers by providing immediate feedback on existing advertising outreach to provide dealers with accurate target marketing efforts to potential customers.

Ken Kolodziej, String Automotive’s founder and chief executive officer, looks forward to the assistance from the newly added agencies.

“We are thrilled to expand our partner program by collaborating with forward-thinking marketing agencies,” Kolodziej said. “The precise data mapped out by the DPS steers marketing resources in the right direction to ensure positive results. It takes the guess work and ‘wait and see approach’ out of the equation and replaces it with a sharp method of allocating advertising budgets.”

More information, and demonstration requests, can be found/submitted on the String Automotive website.