In today’s digital automotive landscape where so many advertising avenues are available, it’s important for dealers to be able pinpoint the most effective mediums...

 

Mobile technology is here to stay. Projections show that mobile Internet use will surpass traditional desktop use in 2014.

More than 25 percent of Internet users in the...

 

MaxTradeIn — a free consumer website that aims to help owners trade in or sell their used vehicles at trusted local dealers that want another inventory source —...

 

While highlighting the launch of the new Autobytel Dealer Insights Series, the site rattled off three tips to help dealers enhance their Internet sales operations.

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CAR-Research XRM has announced the in-house promotion of a new vice president of research.

Named to the position is the company’s former director of business...

 

It was announced Thursday that Penske Automotive Group dealers in the U.S. and Puerto Rico will continue to use the Reynolds ERA software suite as the companies have extended...