Carfax announced this weekend at the NADA Convention & Expo that MAXDigital has broadened its partnership with the vehicle history report provider.

The enhancements include a wider array of information provided to dealers through MAXDigtal’s inventory management platform. So, things such as reported accidents, number of owners and open recalls, for instance, will appear instantly on screen on cars listed in the platform.

Another element to the expanded partnership is designed to save users time. When a Carfax dealer enters a vehicle into the MAXDigital inventory management platform, it automatically runs a Carfax Report.

In the news release announcing the expansion, Hendrick Automotive Group director of pre-owned vehicle operations David Nelson said: “The enhanced FirstLook and MAX platforms are just what our dealers need to stay well-informed about their inventory. Carfax information, especially regarding open recalls, is critical for our dealers to adhere to Hendrick policies and, most important, identify vehicles that meet the quality standards our customers demand from us. MAXDigital and Carfax are helping streamline that process for all of our stores.”

MAXDigital vice president of product management Kara Longo Korte added: “We are excited to be furthering our partnership with Carfax to better serve our customers. Our existing functionality will continue to evolve to provide even more value in the future.”

“With millions of open recalls amplifying concerns about vehicle safety, the need for on-demand Carfax information is even greater,” said Larry Gamache, communications director at Carfax. “MAXDigital’s enhanced platforms are powerful solutions that can help our dealers further improve their operations and protect their customers.”