On Tuesday, KASP Auto Auction announced the appointment of Michele Pierog as its vice president of national sales. An industry veteran with over 15 years of experience, KASP highlighted that Pierog brings a wealth of experience in all facets of the auction business.

Pierog started her career in 2002 with Auto Auction of New England, where she was first hired to run dealer registration. After experiencing great success and fostering leadership potential in that role, she was promoted to the sales and marketing department where she spent more than a decade in various roles ranging from sales support to director of sales and marketing.  

During the latter part of her career, Pierog has served as director of national sales working with both dealer consignment and commercial accounts. She is goal-oriented with a drive to succeed and create value. She became a Certified Automotive Remarketer in 2015 and has been active in several committees including the certification committee with the International Alliance of Automotive Remarketers (IARA).

KASP is the largest independent auto auction in Kentucky and is part of the Auction Management Solutions (AMS) group of independent auctions.

“Pierog brings a vast knowledge of industry operations, innovative solutions, a broad vision toward strategic planning and creative marketing initiatives,” said Brian Williams, general manager of KASP.

“Michele’s commitment to the customer experience is a perfect fit for KASP and we are excited to have her join the team,” Williams continued.  “We are celebrating our 35th year in business, and have spent a lot of time building a great base of dealer consignment business over the years, as well as some fleet /lease and repossession business including the AVIS RAC account and U-Haul, and feel that Michele can really help us expand our footprint with national consignors. We feel that Michele can be a great help to achieve our goals.”

KASP was started back in 1982, and is celebrating its 35th anniversary this year. KASP offers a live weekly sale every Wednesday morning across four auction lanes on more than 40 acres of land. The operation currently offers 350 to 400 units weekly. 

KASP also is a full-service auction with full reconditioning, light mechanical services and in-house transportation.

And now the operation has Pierog as part of its team.

“We are very excited to be working with Michele. Jim and his sons have built a very strong auction in the Southeast, and consignors are looking for strong independent auctions to partner with,” Auction Management Solutions president Tom Stewart said. “One of our goals here at AMS is to focus on providing our customers with the best service we can, while working through a proven sales strategy to help them grow their business.

“Michele will not only be working directly with me, but will also be working closely with Jamye Carpenter and Shelly Frank from our team, continuing to build relationship within the industry,” Stewart added.

For more details, go to www.kaspautoauction.com.