The top bidder for a motorcycle at ADESA’s auction during the recent NADA Convention and Expo in San Francisco at the end of January will ride it across the country to raise further funds for various charities.

Greg Noonan, who won the 2012 Harley-Davidson Heritage with a $20,000 bid, will further contribute funds raised from the 3,200 mile cross-country ride to the National Automobile Dealers Charitable Foundation and the Wounded Veterans Initiative of Canine Companions for Independence.

Charitable donations will be added to the Noonan’s original bid and the $20,000 match provided by Joe Verde, the president of the Joe Verde Group in San Juan Capistrano, Calif., which bolstered the two previous $10,000 grants to CCI by the NADA Foundation.

The charitable journey begins for Noonan on Thursday in Santa Rosa, Calif. and will include stops at ADESA’s auction facilities in Sacramento, Los Angeles, Phoenix, Houston, Dallas, Atlanta, Jacksonville and Tampa.

“Our goal is (to) raise a hefty $250,000, which was inspired by a challenge from David Cox of Hare Chevrolet in Noblesville, Indiana,” said Noonan. “If someone pledged just 5 cents a mile, that’s a $150 donation.”

The four ADESA auctions at NADA raised $111,000 for the NADA Foundation and CCI – proceeds of which go to the NADA Foundation’s Frank E. McCarthy Memorial Fund, the name which the CCI donation is made. McCarthy served as the NADA chief executive from 1968 to 2001.

Once again, those interested in donating can do so here.