Kraig began his car industry career in 1980 and has worked with Chevrolet, Ford, Lincoln, Mercury and Subaru franchises in the Northwest. In 1989, he graduated from the NADA dealer academy with expertise in marketing, used car buying and dealership management. A creative and relevant thinker, Kraig developed an internal web hosting and design company, hosting 32 business sites. In 1993, BayFord.com was one of the first auto dealers to launch into cyberspace. As a used car buyer, Kraig began to slow his travel to live auctions in exchange for online auctions eight years ago. He is now buying 100 percent of his used inventory online. Kraig and his wife, Staci, live in Gig Harbor, Washington, with his bass guitars, a dog named Maggie, a cat named Miley, and the remaining two of five daughters.