LAGUNA HILLS, Calif. -

Recall Masters has launched a Rental Car Fleet Monitoring Service that provides daily alerts about vehicle recalls.

SMART Reports help rental car agencies speed up the identification and prioritization of grounding and repairing any recalled vehicles, minimizing downtime and maximizing consumer safety.

According to Christopher Miller, president of Recall Masters, car rental agencies are increasingly held liable for renting out vehicles that have open recalls.

“With rising litigation, there is a real need for car rental agencies to have solutions in place that not only mitigate risk to corporate and franchise operators, but further protect the consumer,” he said.

“While the consumer is in search of speed and value from a car rental agency, it should not come at the expense of their safety. Car rental agencies want the same outcome and now have access to an effective and efficient solution that complements both their business operations and consumer initiatives."

The service is fully scalable, giving rental car agencies of any size — from one location to major chains — a turnkey solution to check their entire fleet of vehicles for recalls across major brands. 

The information is organized and presented in a user-friendly format. The decentralized managed app ensures rapid response of any recalled vehicle management at the local level. It enables rental agencies to monitor a nationwide fleet of vehicles by automatically distributing reports, simultaneously to each store.