Former Consumer Financial Protection Bureau director Rohit Chopra is about to lead a new regulator in California.

Gov. Gavin Newsom on Tuesday announced the appointment of Chopra to serve as secretary of California’s new Business and Consumer Services Agency (BCSA), which officially launches on July 1.

The new agency was established by Newsom through a government reorganization last year. Under a single agency that now incorporates the Department of Consumer Affairs (DCA) and the Department of Financial Protection and Innovation (DFPI), the BCSA will bring together a broad range of licensing, enforcement and other functions that “ensure fair competition and treatment for consumers and businesses across a number of sectors of California’s economy,” according to a news release.

“As the Trump administration turns its back on consumers, we need strong and fearless leaders to keep protecting Californians,” Newsom said in the news release. “Rohit Chopra has shown exactly that kind of leadership — taking bold action, standing up for working families, and enforcing real consumer protections. I look forward to our ongoing partnership as we build on our work to protect families, hold bad actors accountable, and advance affordability across California.”

Chopra’s time leading the CFPB ended in January after four years leading the agency. He said at the time, “I am proud that the CFPB has done so much to restore the rule of law.”

Before being installed by President Joe Biden to lead the bureau, Chopra was nominated by President Donald Trump and subsequently confirmed by the U.S. Senate unanimously in 2017 to serve as a commissioner on the Federal Trade Commission, where he served until 2021.

“While federal agencies are making life more expensive and enriching special interests, California will be firing on all cylinders to make sure markets aren’t rigged against families and small businesses,” Chopra said.

“By bringing together dozens of boards, bureaus, and departments under one roof, California’s new agency will work to protect the public in health care, technology, financial services, and more. I’m grateful to Governor Newsom for the opportunity to serve as the new agency’s secretary,” Chopra went on to say.