Ascent Dealer Services, a provider of F&I performance, training, and profitability solutions, recently named Rob Johnson as its new vice president of acquisition.

Johnson possesses more than eight years of specialized experience in the automotive and F&I sector. He began his career with Protective Asset Protection, one of the largest insurers in the F&I industry, where he was selected for the executive leadership program.

Ascent Dealer Services said that early training gave Johnson rare insight into how warranty providers support their dealer partners at the highest level.

Following the program, Johnson relocated to Chicago and transitioned into the franchise automotive sector, focusing on sales, relationship building, and dealership development. His career is built on a simple guiding principle:

Over the years, Johnson progressed through key leadership positions including district manager, regional sales director, and most recently divisional sales Director for the Midwest. His performance and results have earned him multiple honors, including

—Champions Club: 2020–2022

—Circle of Excellence: 2023–2025

—Graduate of Amplify Leadership Program (2025)

Ascent Dealer Services CEO Adam Marburger highlighted that interest in the position was exceptionally strong.

“We received nearly 100 resumes for this role,” Marburger stated. “Rob Johnson stood out immediately; not just because of his experience, but because of his character, his leadership philosophy, and his commitment to helping dealers win. He is the perfect cultural fit for our fast-growing organization.

“Rob’s track record speaks for itself,” Marburger added. “He builds trust, he delivers results, and he genuinely cares about the long-term success of his dealer partners. That’s exactly the type of leadership Ascent is built on.”