Carfax is ramping up their presence in Canada, with a redesigned vehicle history report for Canadian dealers as well as a subscription-based offering.

Now, Canadian dealers can enjoy similar benefits to those U.S. dealers have been enjoying since 2011, through the Carfax Advantage Dealer Program.

This news comes after the company hired Jon Arnett as head of Canadian operations last October.

“This is really just some updates to our service in Canada to better meet the needs of Canadian dealers and consumers,” Larry Gamache, communications director at Carfax, told Auto Remarketing Canada. “I think Canadian dealers are going to find some new tools to make our products even more valuable to them as they are trying to sell cars in the country.”

Gamache said the company is putting the finishing touches on the redesigned reports, and will be sharing the new offerings with dealers in the next few weeks.

Gamache also outlined a variety of additions and changes to Carfax vehicle history reports in Canada.

First, the company has expanded the scope of data included in the reports to include accident claims information.

“It’s all available now, in one place, you get information from 86,000 sources from across North America and new types of information specific to help Canadian dealers, like prior claims information,” said Gamache.

In addition, the company has also created a new service through which Canadian dealers can purchase lien reports from the different provinces, directly through their Carfax account.

Carfax now also offers conversion services, and for all Canadian reports, odometer reading will be displayed in kilometers.

“We do all the conversions in house. Wherever the information came from, the U.S. or Canada, we convert those odometer readings to kilometers and make it easier for dealers and consumers to see the vehicles mileage history,” said Gamache.

Bringing this all together, Gamache explained now, Canadian dealers can get all this information and more through the Carfax Advantage package.

“This has been incredibly popular for U.S. dealers, and now Canadian dealers will have access to the same, low cost subscription service through which they get all the vehicle history information they need so they can check cars at auction, use the Carfax reports as they sell the car, check vehicles at trade-in, and more, so wherever they need a carfax report, they will have ready access to it at one low price,” Gamache said.

Canadian dealers no long have to pay by report, but instead can simply pay a monthly subscription fee.

Of course, dealers do have the option of purchasing reports individually at the discounted price of $20 per report.