MARKHAM, Ontario -

Canadian Black Book and TRADE X, a global B2B cross-border vehicle trading platform, have entered a data integration agreement.

As part of that deal announced Thursday, CBB’s historical post-transactional wholesale valuation and transactional data and its proprietary enhanced vehicle matching VIN decoding capability will be integrated into TRADE X’s vehicle trading software.

“TRADE X is filling a gap in the industry by offering a robust digital automation tool to manage the seamless flow of vehicles through foreign trade, which is a massive business,” CBB vice president of sales Yolanda Biswah said in a news release.

“The integration of Canadian Black Book data into TRADE X’s enhanced platform will ensure both Canadian and U.S. dealers are accessing the most precise North American automotive data available, throughout their transaction,” she said.

The TRADE X platform is currently available to dealers in North America, and the company plans to expand it further globally.

TRADE X founder and chief executive officer Ryan Davidson added: “With our first phase focusing on vehicle flow from Canada to the US, it was clear that we needed to partner with the most accurate and trusted Canadian data provider, and Canadian Black Book was our obvious choice.”