CFLA selects Meridian OneCap’s Swandel as its new board chair

Hugh Swandel, president of Meridian OneCap Credit Corp., has been named the new chair of the Canadian Finance and Leasing Association.
The association introduced its new leader during its 2025 annual conference, held last week in Swandel’s hometown of Winnipeg. In his new position, which has a two-year term, Swandel will head the CFLA’s board of directors, which provides overall strategic insight, budgeting and support.
Swandel, who previously served as vice-chair, succeeds Howard Cobham, whose term has expired.
The CFLA advocates for Canada’s asset-based financing, vehicle and equipment leasing industry’s interests, and includes more than 200 member companies.
“Canada’s asset-based finance sector is a cornerstone of our economy, empowering businesses of all sizes to innovate and grow,” Swandel said. “My priority is to help champion the development and sustainability of this ecosystem by fostering collaboration, advocating for our members and driving forward the values that make our industry resilient and future-ready.
“I look forward to working with our dedicated members and partners to ensure the CFLA continues to be a strong voice for progress and opportunity across Canada.”
The CFLA’s mission includes lobbying and regulatory engagement on behalf of the asset-backed finance industry in Canada. It provides access to data and benchmarking tools designed to help its members understand market dynamics while also fostering growth and connection through professional development and networking.
In a news release, the organization said it’s committed to equipping members with the “knowledge, tools and pathways necessary to thrive” amid industry challenges and opportunities.
Swandel’s long career includes leadership roles across the equipment finance sector. Before taking the reins of Meridian OneCap in 2019, he served as senior managing director for The Alta Group in Canada, advising commercial finance organizations in North America, held executive roles with National Leasing Group and Electronic Financial Group, and founded Swandel & Associates.
“I’ve had the privilege of working alongside Hugh and witnessing first-hand the integrity, vision and genuine care he brings to every challenge,” CFLA president and CEO Michael Rothe said. “His new appointment is not only a testament to his deep expertise, but also to the respect he’s earned across our industry. Hugh’s leadership inspires those around him, and I know he will champion the values and progress that matter most to our members.”
In addition to serving on the CFLA board, Swandel has been a board member and president of the National Equipment Finance Association and a member of the Equipment Leasing and Finance Association. He’s a three-time recipient of CFLA’s Member of the Year award.