Manheim Canada announced this week it has chosen a new director of commercial accounts.

Joining the company’s leadership team is Steve Coulman, effective this coming Monday.

Commenting on the hire, Russ Stegall, executive director of Manheim customer management, said,  “We’re very pleased to have Steve on board.

“He brings a valuable customer perspective to the role, and a great depth of knowledge about the business. He’s served on our Manheim Canada Client Advisory Board, and even has some Manheim auction experience. His background will be a great benefit to our customers and our company,” he said.

In his new position, Manheim Canada explained, Coulman will focus on the needs and opportunities of “key” remarketers in Canada.

He will be responsible for  developing strategic relationships with new customers as well as continuing to enhance the experience of existing customers.

Coulman will be replacing Don Wallace, who previously led the company’s efforts in this area.

Wallace was recently made general manager of Manheim Toronto.  

Coulman most recently served  as national remarketing manager for BMW Group Financial Services Canada. 

His experience also includes senior operations manager for Ford Remarketing Operations Center, among other business solution-oriented roles in the automotive industry.