Signal Technologies picks entrepreneur, start-up expert as chief commercial officer
Signal Technologies, leader in the Canada-to-U.S. used-vehicle import market, has picked an industry entrepreneur as its new chief commercial officer.
Chosen for the position is Tyler Hall, who most recently founded and led Drivably as CEO.
Drivably was designed to help dealers more effectively engage with their customers interested in selling their own vehicles. Hall grew the platform until its purchase by ACV Auctions in 2022, further blending the wholesale and retail used-car market. Prior to Drivably, Hall led the global renewals team at HireVue, prior to its purchase by the Carlyle Group for $11 million.
“We’re really excited to welcome Tyler to the Signal team,” said Tane Jillings, co-founder and president of Signal Technologies, in a press release. “His deep knowledge of the automotive ecosystem along with a track record of scaling technology companies is the perfect fit for where Signal is going in 2024.
“Bringing Tyler on board shows our commitment to providing value to our partners, and also speaks to the reception we’ve gotten from the market on our platform and financial suite of products designed to help dealers grow and be more successful cross border. Signal is a generational, one in a million opportunity to trail blaze the $15B import market and we are positioned to become the clear category leader for many years to come.”
Signal Technologies said Hall’s expertise in forging strategic partnerships will be crucial in his new position.
Signal’s mission is to grow the $15 billion U.S. vehicle import market by providing dealers with the tools to buy, finance, process and sell imported vehicles faster and easier — and at a bigger profit.
As chief commercial officer, Signal said in a press release Hall will enhance Signal’s operational capabilities and play an important role in achieving the company’s 2024 goals.
“I’m inspired by the work the team at Signal is doing and the significant opportunities they have in the Canada-to-US vehicle import market,” said Hall. “Joining Signal, I see a chance to contribute my experience to help fuel their growth and propel the business forward. I’m thrilled to be part of this journey and to support Signal’s continued success.”
Hall, a husband and father to four, is also the host of “The Rollercoaster Podcast.” This podcast explores startup challenges and breakthroughs that founders face.
Signal says the exec’s ability to combine personal experiences with professional skills makes him uniquely qualified to provide strategic and personal support to the Signal team.
Auto Remarketing Canada is familiar with Hall as well, since the entrepreneur and start-up guru has spoken at Cherokee Media Group events, including Used Car Week.