Frazer finalizes integrations with AGORA and Textmaxx Pro

ARLINGTON, Texas, and SARASOTA, Fla. - 

Frazer Computing is making sure its dealer management system can help buy-here, pay-here dealerships with two critical functions — potentially selling parts of their portfolio as well as texting with their customers.

Most recently, AGORA, a Texas-based provider of technology solutions for the financial services industry, on Monday finalized an integration functionality relationship with Frazer.

Through the integration with AGORA, dealerships on Frazer can have their loan information concurrently available on AGORA where they can securely select loan pools forbidding or financing from more than 60 finance companies that acquire loan pools or finance them on the AGORA platform.

The entire placement, bidding, and acquisition of loan pools are completed inside the AGORA platform, without exposing private customer data, transaction activity, and collection notes to outside parties.

AGORA founder and chief executive officer Steve Burke said, “By establishing this first of many DMS integrations, dealers can seamlessly and securely make their portfolios available for sale or financing — avoiding unsafe emails and data files.

“Data files will go the way of the dinosaur, Blockbuster, BlackBerry and any other companies that failed to recognize the need for innovation. Data files have been eliminated by the Frazer integration, and dealers now have more liquidity than ever before,” Burke continued.

Since its launch in April of last year, AGORA’s flagship loan exchange platform has rapidly evolved in the secondary market for auto loans, allowing buyers and sellers to publish and exchange loan data directly in an efficient and secure environment without the need for intermediaries or brokers.

“We are always working to deliver increased value to our customers. We believe this could be one of the most popular integrations we have ever added for our buy-here, pay-here customers,” said Michael Frazer, president of Frazer.

Burke shared that AGORA is honored to have Frazer as its first integration, and the AGORA development team is putting the finishing touches on integrations with other leading DMS providers.

Management expects that in the next few weeks AGORA will be fully integrated with DMS providers covering more than 75 percent of the dealerships nationwide.

Burke added, “Soon all dealers will be asking 'Does my DMS do this?’”

AGORA was created in response to the many friction points and inefficiencies that exist in the manner that auto loan portfolios currently trade – namely poor and inconsistent data, lack of transparency from the brokers that previously dominated the market and heightened regulatory concerns over unsecured transmission of personal consumer data.

“Our integration partnership between Frazer and AGORA helps create a seamless suite of products and services to dealers from loan origination through loans sales — creating speed, efficiency, security and liquidity benefiting the entire market,” Burke said.

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And Frazer recently integrated with another BHPH dealership service provider.

Textmaxx Pro, an award-winning business texting solution that is part of the Leedom Group of companies recently announced it has completed a full integration with Frazer Computing.

“We are extremely excited about our full integration with the Frazer DMS platform.  This partnership will bring a best-in-class solution to their dealers and provide robust capability to harness SMS messaging across all phases of operation including sales, service and collections,” said Chris Leedom, founder and chief executive officer of Textmaxx Pro. “We are pleased to serve the Frazer universe of dealers with another incredible product that will help them succeed.”

Textmaxx Pro can enable a broad menu of SMS messaging options including broadcast texts, text communication with a single customer, and a broad menu of predesigned reminders and messages. 

Frazer dealers will even be able to text enable their existing dealership landline as a result of this integration. 

“We are very excited about this partnership,” Michael Frazer said. “We have really beefed up the texting capabilities within Frazer as part of this new integration. And we know that whenever Frazer gets together with a Chris Leedom company it means great things for our customers.”

Dealers can learn more about the integration by contacting Dave Leedom at Textmaxx Pro by texting keyword “FRAZER” to 95000 or by visiting