Tricolor, one of the nation’s largest used-vehicle retailers designed to serve Hispanic consumers, recently announced the addition of veteran financial services executive Jason Hutton as its chief innovation officer.

Hutton, who will report directly to chief executive officer Daniel Chu, is responsible for broadening the mission-driven platform to serve thin and no-file Hispanic consumers in additional sectors and through new, innovative products or services.

“While we continue to evolve the next generation of retail auto delivery to our consumer, Jason will be exploring new domains which leverage our current platform,“ Tricolor Chu said. “His proven energy, insight and entrepreneurial spirit across a diverse range of financial sectors will be the key to advancing our mission-driven approach to lending in new and novel ways.”

Hutton has served in a variety of senior executive roles at a number of leading financial services companies as well as smaller, more agile firms, spanning responsibilities in private equity, structured finance, consumer finance and M&A.

Hutton began his career with GE Capital, earning a Six Sigma certification, followed by investment experience at HBK Capital Management and Fortress Investment Group. He has also held senior management roles at Huron Consulting Group, the IBS Group, LGM Finance, Braviant Holdings and Cortland Capital Market Services.

“The Tricolor model delivers a powerful industry dynamic — a propriety and proven analytics-driven underwriting model, an innovative integrated sales and lending business model, and a trusted consumer brand,” Hutton said.

“I’m eager to explore innovative ways that we can leverage this unique set of resources to expand our affordable lending approach across all of our consumers’ possible financial services needs,” he went on to say. “The target market is sizable, the business strategy has been validated, and the opportunity to create significant value is enormous.”