CARY, N.C. -

Continuing the Cherokee Media Group series of award programs that honor the most dedicated and talented professionals from throughout the used-car industry, company leaders on Tuesday proudly announced a new addition: Women in Auto Finance.

This contingent of women who provide crucial guidance and results throughout the auto finance space will be highlighted in the September/October issue of SubPrime Auto Finance News as well as during a special segment at Auto Fin Con during Used Car Week 2018.

“Blending Women in Auto Finance into our series of initiatives designed to showcase talented used-car industry professionals is a natural extension of what we do,” Cherokee Media Group president Bill Zadeits said. “We plan to recognize women who serve in critical positions and deserve such an honor.”

In the coming weeks, Cherokee Media Group will be interacting with key industry stakeholders to assemble the inaugural group, which along with being profiled in the print and digital editions of SubPrime Auto Finance News, also will be honored during Used Car Week 2018 that begins on Nov. 12 at the Westin Kierland Resort & Spa in Scottsdale, Ariz.

Companies interested in sponsorship opportunities associated with Women in Auto Finance can contact SubPrime Auto Finance News publisher Amanda Dunlap at adunlap@cherokeemediagroup.com.